ABOUT THIS COURSE

You get this course all at once

  • Do you feel a bit messy and behind when it comes to getting your videos out?

    This course gives you a straightforward path to follow towards clarity. You will get a birds-eye view of your whole video plan and schedule.

  • Are you feeling confused about what type of videos you should be spending your time filming?

    We break down the most common video categories, which will give you loads of ideas for how you can start building up relevant video content that works for your business.

  • Do you want to get a solid plan in place so you can feel confident in your brand consistency and that you get a return on your invested time and money?

    Let's get down and dirty with your planning and take you from chaos to complete clarity on what you should film, when and where to post it and how to position yourself to build up a regular online presence!

COURSE CONTENT

  • PART 1

    During week one we will make sure you're clear on your mission, so you and your brand feel aligned when you show up on video. This will make you come across more confident and you will resonate better with your viewers.

  • PART 2

    Week two is when we start looking at what video categories would suit your business and brand. Making sure your content is valuable and engaging will ensure you're not wasting your time creating videos no one will see.

  • PART 3

    During the last week you'll put your plan in place. This is when your foundation, your video categories and my unique and simple worksheets will help you get a crystal clear birds-eye view of your video content plan.

WHAT DO YOU GET?

  • 3 x Modules

  • 15 x Training Videos

  • 12 x Worksheets (Yeah, Mi loves her worksheets, but you can choose from the range or create your own!)

  • 3 x Simple quizzes to make sure you're focussed

Mi Elfverson, Founder of The Vlog Academy

YOUR INSTRUCTOR:

Mi started her career in film and TV over 25 years ago in Stockholm, Sweden. Her main education is from Stockholm Film School and New York Film Academy. She has worked on hundreds of commercials, films and videos, from Kellogg's commercials to James Bond and Harry Potter films. She now supports business owners and organisations to raise their online visibility through video.
Mi Elfverson, Founder of The Vlog Academy

SOME PREVIOUS CLIENTS

Mi works as a coach all around the world

Course curriculum

  • 01
    Welcome to the course!
    Show details
    • Introduction to the course
    • About your teacher
    • Before we begin...
  • 02
    PART 1
    Show details
    • CORE VALUES
    • WORKSHEET • Your Core Values
    • Your Mission and Vision
    • WORKSHEET • Mission and Vision
    • Your Video Purpose
    • WORKSHEET • Video Purpose
    • Your Target Audience & Video Avatar
    • WORKSHEET • Your Video Avatar
    • Test your learning
  • 03
    PART 2
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    • The 5 x Fundamental videos for your website
    • LIST • The 5 x Fundamental Videos for your website
    • What is an Organic Search Video?
    • Video Categories
    • LIST • Video Categories
    • WORKSHEET • VIDEO CATEGORIES
    • Video Campaigns
    • What video length wear?
    • Test your learning
  • 04
    PART 3
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    • INTRO TO PART 3
    • The 4 x Seasons of your brand
    • WORKSHEET • FOUR SEASONS
    • Annual Events
    • WORKSHEET • ANNUAL EVENTS
    • Your Monthly Content Plan
    • WORKSHEET • MONTHLY PLAN
    • WORKSHEET • MONTHLY VIDEOS
    • Your Annual Events
    • WORKSHEET • VIDEO PLANNER
  • 05
    Next steps
    Show details
    • Congratulations! Here's what's next...
    • More resources for you
    • Before you go...

FROM CHAOS TO CLARITY

You get the whole course immediately. There's a cheaper option to do it over three weeks.

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